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Privacy Policy

Appleton Trophy & Engraving, Inc.

Effective Date: October 7, 2025

At Appleton Trophy & Engraving, Inc., we value your trust and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard the information you share with us when you do business in our store, by phone, or online.

Information We Collect

We may collect the following types of information:

  • Contact details: name, phone number, email address, mailing/billing address.
  • Order details: engraving instructions, artwork, logos, and personalization requests.
  • Payment information: credit card details or other payment methods (processed securely through trusted providers).
  • Business information: company name, tax-exempt status, or purchase order details when applicable.

How We Use Information

We use your information to:

  • Process and complete your orders.
  • Communicate about order status, questions, or issues.
  • Maintain records for warranty, reorders, or reference.
  • Provide customer service and respond to inquiries.
  • Send updates about our shop, products, or promotions (only if you’ve opted in).

Information Sharing

We respect your privacy. Your information will not be sold or rented to third parties. We may share information only with:

  • Payment processors (to securely complete transactions).
  • Shipping carriers (UPS, USPS, FedEx, etc. for delivery).
  • Vendors (when needed to complete a custom job, such as specialty materials or logos, with your approval).
  • Legal requirements (if required by law or court order).

Data Security

We take reasonable precautions to protect your personal information:

  • Payment data is processed using secure, PCI-compliant systems.
  • Paperwork with sensitive details is stored securely and disposed of properly.
  • Access to customer information is limited to staff who need it for business purposes.

Your Choices

  • You may request a copy of the information we have on file for you.
  • You can ask us to update or correct your information at any time.
  • You may opt out of promotional emails or mailings.

Retention of Information

We keep records only as long as necessary for business, warranty, tax, or legal purposes.

Data Security & Cybersecurity

We take both physical and digital security seriously to protect your personal information:

  • Payment data is processed using secure, PCI-compliant systems.
  • Customer records are stored in password-protected systems with restricted access.
  • Our computers and networks are protected with firewalls, antivirus software, and regular security updates.
  • Sensitive data sent electronically is encrypted whenever possible.
  • Staff are trained to recognize phishing attempts and handle customer information responsibly.
  • Paperwork with sensitive details is stored securely and disposed of properly.

Your Choices

  • You may request a copy of the information we have on file for you.
  • You can ask us to update or correct your information at any time.
  • You may opt out of promotional emails or mailings.

Retention of Information

We keep records only as long as necessary for business, warranty, tax, or legal purposes.

Updates to Policy

We may update this Privacy Policy occasionally. Any changes will be posted in our shop and/or on our website with a new effective date.

Cybersecurity Best Practices – Appleton Trophy & Engraving, Inc.

Protecting customer and company information is everyone’s responsibility. These guidelines help keep our systems, customer data, and business safe.

1. Passwords & Logins

  • Use strong passwords (at least 8–12 characters with a mix of letters, numbers, and symbols).
  • Never share your password with anyone, even co-workers.
  • Do not write down passwords where they can be seen.
  • Change passwords immediately if you believe they may have been compromised.

2. Email Safety

  • Do not click on suspicious links or open unexpected attachments.
  • Double-check the sender’s email address — scammers often use look-alike names.
  • Report any phishing or suspicious emails to management right away.
  • Never send customer credit card information or sensitive details over email.

3. Internet & Devices

  • Only use company-approved computers, phones, and tablets for shop work.
  • Keep devices locked with a passcode when not in use.
  • Do not install unauthorized software or apps on company devices.
  • Connect only to secure, trusted Wi-Fi networks.

4. Customer & Order Information

  • Treat all customer information (names, addresses, payment info, logos, etc.) as confidential.
  • Do not save credit card numbers or sensitive details in emails, sticky notes, or personal devices.
  • Shred paperwork containing sensitive information when it’s no longer needed.
  • Only access customer records if required for your job duties.

5. Updates & Security

  • Keep computers and devices updated with the latest security patches.
  • Make sure antivirus and firewall protection is always running.
  • Lock your screen when leaving your workstation unattended.

6. Reporting Problems

  • If your computer is acting strange (slow, pop-ups, errors), tell management immediately.
  • Report lost or stolen devices right away.
  • If you accidentally click on something suspicious, let someone know quickly — early action can prevent damage.

Remember

Cybersecurity is part of customer trust. Protecting data keeps our shop safe and shows customers we value their privacy.

Updates to Policy

We may update this Privacy Policy occasionally. Any changes will be posted in our shop and/or on our website with a new effective date.

Contact Us

If you have questions or concerns about this policy or your information, please contact us:

Appleton Trophy & Engraving, Inc.

2401 N. Richmond St.

Appleton, WI 54911

Phone: 920-739-3569

Email: jay(at)appletontrophy.com